SapientRoq
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SIGA AG

B2B Marketing & Sales Processes

About the Project

Empowering the SIGA marketing organization to strengthen customer acquisition digitally.

  • B2B Personas

  • Digital Distribution

  • Inbound Marketing

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  • Country

    Switzerland

  • Industry

    Building supplier (building sealing technology)

  • Development Hours

    45

  • Team Size

    1

Challenge

The integration between (online) marketing and sales showed incoherent processes. Both departments worked largely independently of each other in their respective areas.

Solution

SAPIENTROQ enables increased efficiency through integrated marketing and sales strategies:

 

Advising the teams in both areas on efficient and value-adding best practices. Development of target group-relevant personas and elaboration of a structured process, starting with online lead generation and culminating in successful completion by sales or specialist consulting.

Delivered value

Advisory for online marketing and field service (sales/specialist consulting), persona creation, process definition.

What Our Customers Say

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Nicolas Torrent

Managing Director, Digilegal

LinkedIn

“They’re an excellent mix of quality, speed, technical expertise, and price.”

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Mike Valley

CEO, Priceblocks

LinkedIn

They took ownership of the project and have been supporting us on all fronts.

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Onno Halsema

CEO, Contentoo

LinkedIn

I’m super excited about where we are with the platform’s modules, which is a testament to their skill.

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Elvin Lee

Head of Product, Piktochart

LinkedIn

Since engaging them, we've accelerated development and created more value for our business.

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Jamie Krcmar

Operations Manager, Operations Manager

LinkedIn

If we hadn’t hired them, we would be nowhere near where we are now.

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Thanawat Laohadtanaphorn

IT Director, Mwater Co., Ltd.

LinkedIn

Their responsiveness, patience, and transparent project management are highlights of their work.

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